Numerology Speaks: How Did Facebook and Twitter Become a New Way of Connecting?

The success and popularity of your business can have an effect just based on your alpha/numerical numbers of your name! Take Facebook and Twitter - both names have a  "connection" theme based on the Pythagoras system of numerology. Together, they have actually invented a new "virtual" environment for people to converse to each other.. the world of Social Media.

As a numerologist and innovator, I am often asked this question:

I just started a new enterprise and want a business name that is powerful. Where do I begin?”

Answer: The first thing I tell my clients is to examine what message they want their new company to convey.  Only then do we look at the ideas for different business names and calculate their numerological value.  Yes, the name needs to pop, but it also needs to have integrity.

Lets take the two social media innovators, Facebook and Twitter.

The Pythagoras numerology method is based on the alpha-numerical chart below, using the numbers 1-9. Each number has a meaning. The most important number for a business is the "expression 

number. Here are their charts.


Back in 2004, Mark Zuckerberg and Harvard colleagues conceived of the online phenomenon that created a way to talk to family and friends without picking up the phone. It was to be a virtual place for College students to talk and share information about each other quickly online. Facebook was born with a name that spelled out a new type of "home" for people - social media through the internet.

Facebook's expression number is a "4" according to Pythagoras. (See above chart) . Fours are all about building— putting things together. It is the square, the home, logic, everything having its place. What a perfect fit as "Facebook" offers a "home" or "page" for each person who wants to join or visit another friend. And they can invite others to "friend" them. They can share pictures of their family or rants about politics. This new home need not have any human contact:)


Before the popularity of the smart phone, Twitter was created by Evan Williams, Jack Dorsey, and Biz Stone in 2006 in order to text quickly what they want to say. Kind of like a bird tweeting a message, was the gist. 

In Pythagorean numerology, Twitter has a 7 expression - the 34/7.  Seven is a very different vibration from the "home".  It is not friendly.

Seven is the spiritual, unique non-conformist that prefers to hide and study rather than be open and sharing.  Thus Twitter becomes a "code", a mystery, a unique way of speaking. And they coined the phrase "tweeting".  It is not very social at all.  It is a shortcut to express yourself, with a limited number of characters and hashtag. Twitter is popular, especially among the young folk, (and certain political figures -lol) in order to pass the message in the fastest way. Spreading the word and the message without human contact.

My 2 cents

Long gone are the days when people read thorough excerpts and analysis, or even talk to each other on the phone, sigh. We have a new "speak". And with the iphone.. well, texting instead of calling becomes the preferred expression. The popularity of Facebook and Twitter really says a lot about where we are heading.

Greer Jonas is a numerologist, teacher and artist for over 25 years living in NYC. She conducts numerology readings over the phone, skype and in person and teaches classes in NYC and CT as well as online.

I promise, you will receive real human contact with me on the phone or in person:)

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Comment by Kathy Custren on March 23, 2017 at 10:54pm

Hi, Greer - thank you for letting me know your article is here, and it is being recommended to the publishers. Very nice to see your analysis, and I'm sure our readers will benefit from your insight ~ Blessings! 

OM Times Magazine is a Holistic Green eZine with a Spiritual Self-growth Perspective for the Conscious Community.



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